我国发展博物馆旅游的SWOT分析及对策研究

    SWOT Analysis and Countermeasure Research on the Museum Tourism in China

    • 摘要: 讨论了我国博物馆旅游发展的现状,分析了我国博物馆旅游发展的优势、劣势、机遇以及面临的挑战。对我国博物馆旅游的发展,从区域合作与竞争、与旅游业的联合发展、博物馆内部管理等方面提出了相应的对策。

       

      Abstract: This paper discussed the present situation of the development of our Chinese museum tourism,and also analyzed the advantanges,disadvantages,opportunities and the present challenges.On the development of museum tourism,this paper gave us some countermeasure about regional cooperation and competition,joint development of tourism industry and museum internal management.

       

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